The course aims to provide students with an in-depth analysis of the study of semantics. The study will concentrate on the category of verb in particular. Specific properties of verbs in combination with other elements to form sentences will be discussed. Part of the course will be devoted to the study of words and lexical structure.
At the end of the course the students will be able to analyze verbs, nouns and sentences on the basis of all the properties on which the course focuses.

The course aims to provide students with the basic notions of persuasive communication combining the theoretical tools of the discipline that traditionally has dealt with the persuasive uses of language, rhetoric, with the empirical results achieved in the context of the modern cognitive sciences. Specifically, the cognitive foundations of the persuasive uses of language are analyzed with reference to a particular tool of communication: storytelling.

Through the discussion of case studies, such as scientific communication, marketing, advertising and political communication, the course aims to provide students with a general understanding of the fundamental cognitive mechanisms underlying storytelling.

Understand history of italian political parties and movements from 1848 to the crisis of the "first " Republic (1992-1994).
Understand the main nodes of the relationship between the press and political power.
Form an understanding of the differencies which revealed in the history of human events that constituite history.

The Course provides a map – all along with a genealogical approach to the considered conceptual tools – of the main debates in contemporary Political philosophy concerning single issues, that will be identified every year.

The Course is intended to the acquisition of:
an in-depth knowledge of authors and texts in contemporary Political philosophy;
critical and interpretative conceptual tools both in reading and in debating;
skills in the written exposition of the considered issues.

International students can ask for writing the paper in their native language or in English.

The course aims at creating a basic understanding of business and marketing management and therefore a good knowledge of editorial companies, market and marketing in the digital context with particular focus on the television industry.
The course will have a business oriented approach with a constant reference to case studies and market analysis. In addition, students will have the opportunity of interacting with managers from the industry to deepen some of the main topics of the course.

To provide knowledge on main theoretical approaches on social psychology, on cognitive, affective and communicative processes of social interaction, on social cognition and social identity, on the construction and change of opinions and attitudes, on social influence and persuasion either on face to face and distance interaction, and in interpersonal and public communication, with particular attention to political field. To describe recent study on aggressive, prosocial and inter-group behaviors and relations. To foster competences in the application of acquired knowledge in communication work and research

The course offers the basic notions of philosophy of technology.
The course aims at a general understanding of the grand challenges of transformation of society as a consequence of the spread of technology
The aim of the course is the introduction of the issues related to interactions between technology, philosophy, ethics and society.
The aim of the course is that attendees acquire knowledge, understand and reflect on the political, ethics and epistemic outputs of the introduction of technology in society.
At the end of the course students will be able to analyze the open questions in the field of philosophy of technology with special attention to society

The teaching intends to provide students a basic knowledge of the field of digital publishing, taking into account the change in the forms of textuality, in the evolution of reading devices and in reading practices.

The main aim of the teaching is to allow students to understand and differentiate various forms of digital storytelling, the main forms of digital textuality and of reading devices.

At the end of the course, participants will be able to understand practices, tools and models used in the field of digital publishing, and will possess the competencies required to analyze its main features.

L-FIL-LET/14 NARRATION THEORY AND TECHNIQUES (6 credits, Master's Degree)


The module intends to outline, using each time a series of textual evidence from Italian and foreign literature of the second half of the twentieth century and the new millennium, the main characteristics of literary narrative and the function it currently performs in the overall system of communication. To this end, the constant comparison with other media is inevitable, with respect to which the literary narrative establishes a multiplicity of intertwining: decisive for understanding
the progressive extension of narrative practices towards sectors and skills unrelated to literature, which, however, can constitute an archetypal model to refer to. The course therefore proposes to offer the student the ability to master the basic techniques of storytelling and then export them to the communication strategies chosen by him as a privileged area of interest. To this end, prior knowledge, even if not particularly thorough, of the current media system is required.

The course aims to provide students with the conceptual tools characterizing the study of language in a cognitive perspective. In particular, the course aims at providing knowledge about the processes underlying a specific aspect of language: the ability to tell stories.

The course analyses how and to what extent the artistic and cultural institutions contribute, on the one hand, to produce the careers of artworks and artists, and, on the other hand, to shape the processes of consumption.

The course deals with the analysis of images. It refers specifically to the social factors intervening in the construction of their meanings. The first part of the course will provide analytical and methodological tolls to the students in order to analyse the images and, more specifically, the photos. The second part of the course will focus on the social and public use of images, especially in relation to photos of controversial pasts (wars, natural disasters, violence, terroristic attacks).

The course deals with the relationship between music and society in the following twofold aspects: a) “music as agency” in everyday life; b) the social construction of the carriers of musical texts and musicians. The first part of the course will provide to the students the analytical tools for understanding how and to what extent the music can contribute to construct the social meanings of experience, time and space. The second part will address and problematize the notion of musical genius, by showing its social aspects.

The course focuses on the public communication and it provides to the students the analytical tools necessary to analyze how the public discourse is socially constructed and culturally shaped.

The teaching intends to provide students with a basic knowledge of the main topics and problems in the field of Digital Humanities, with a specific focus on topics of more direct relevance for philosophy, and on the relationship between Digital Humanities and Philosophy.

The main aim of the teaching is to allow students to understand the theoretical debate on the nature and definition of Digital Humanities, and to understand the philosophical relevance of many among the problems dealt with in that field.

At the end of the course, participants will be able to read and understand papers and research work done by the Italian and international community of Digital Humanists, and to connect them with the work done in the field of Philosophy of Information.

The course aims to deepen the authors, moments, genres and themes that caracterize the italian literature of our time, from the early twentieth century, in the context of the evolution of publishing methods in the same period.

At the end of the class, the student will be able to orient him/herself in italian contemporary publishing system.

The course aims to deepen the authors, moments, genres and themes that caracterize the italian literature of our time, from the early twentieth century, taking into account also, as much as possible, the links with the other systems of literary expression other arts, the literatures of other countries, as well as the history and geography of our country. Critical and analytical tools that will be used during the course will also help the studente to hone their reading mode.

At the end of the class, the student will be able to orient him/herself in the Italian Contemporary Literature.

The course of Ecomic Geopolitics part of the program in Philosophical Sciences (MA level) and is included among the characterising training activities. The course aims to introduce students, in a historical perspective, to the most important contemporary phenomena of economic and social integration between the different areas of the world. Particular attention will be given to the development cooperation and regional trade arrangements in Latin America, Mediterranean and Far East. Students are expected to analyse, understand, interpret and critically evaluate the themes analysed giving them the essential tools to overall comprehend the research work associated to each theme. Students are expected to acquire the following skills:
- Advanced capability to overall interpret political and economic macro-phenomenon of the main geographical areas analysed.
- Advanced capability of comparative analysis regarding the themes analysed
- Research methodology capabilities.
- Written essay and oral exposure (in Italian and in a foreign language chosen).

In the first part, the course aims at giving the students the basic concepts of applied ethics, with a particular focus on roboethics and the relation between ethics and communication, in particular considering films. In the second part, the course aims at providing a basic understanding of the debate on human reasoning and decision-making.

The goal of the course is that the students understand these fundamental issues of moral philosophy. At the end of the course, the students will be able to understand the essential features of these discussions.

The course is aimed at providing students with knowledge of the morphological, syntactic, semantic and lexical properties of the English language, as well as skills and competences corresponding to the B2 level of the Common European Framework of Reference for languages. At the end of the course, students will be able to recognise and use correctly skills and language structures corresponding to the B2 level of the Common European Framework of Reference for languages.

The course aims to provide students with an in-depth analysis of the main topics of pragmatics and to discuss the relationship between discourse and text.
At the end of the course students will be able to analyze conversations and written texts related to most of the problematic aspects of discourse grammar and of text linguistics.

The course aims at providing students with a basic knowledge of methods, tools and approaches characterizing sociolinguistics, taking also into account the epistemological problems concerning its adjacency to other branches of linguistic and social knowledge. At the end of the course, students will write an essay showing their competence in gathering data and analyzing them in sociolinguistic perspective.

The course has two main goals. The first one is to propose an education finalized to learn the main classification methods of language disorders in pathologies such as aphasia, autism, schizophrenia. The second is to illustrate how the investigation of language disorders might be used to inform theoretical models on language functioning.

The course aims to present the fundamental criteria and rules of the cognitive linguistics applied in the analysis of the journalistic discourse.
The purpose of the teaching/learning activities is the critical study of the the linguistic research trends focused on the mass media communication and, in particular, on the lexicon and the rhetorical figures present in the magazines and in the newspapers. In the same time, the relationships between grammar and semantic values are illustrated at the light of the holistic model of conceptualization and construction.
The course is divided in three sections:
1. Descriptions of the bibliographical references;
2. The cognitive linguistics: frames, prototypes and profilings.
3. Corpora analysis and ontologies linked to journalistic texts for special purposes present or not in internet.
Workshops, experiments and surveys complete the lessons face to face for improving a theorical and applied training.

The course aims to define the Adv Language as a powerful tool of verbal-iconic design.
A series of teaching/learning activities complete the presentation of the cognitive models and the explication of the grammar that, marking slogans, headlines, jingles, captions and trademarks, change the objects we live by.
In this perspective the creative and innovative Adv Language is described as a perceptive transformer code, that has to understood through the different phases of project, realization, and representation. In this process the activities of naming regarding the products and the promotional messages are a fundamental strategy of conceptual construction.
With the course, the students also acquire the specific skill for transcribing them in a repository and analyzing complex icono-texts as the tv commercial and that of using their a-grammatical rules and their non-senses in a coherent and creative way.
The course is divided in three parts:
1.From the spatial design to the word design;
2.The grammar of the Adv Language between rules and semantic mappings;
3. The adv language around the bod mail-order catalogues and the trademarks of Cosmetics, Fashion, Food and Sport.
Workshops, experiments and surveys improve the theorical study with aapplied training.

The aim of the course is to provide the basic concepts to understand the economic system. The course will allow the students to be familiar with the economic concepts most frequently used by websites, newspapers, televisions.

The teaching intends to provide students a basic knowledge of the field of public opinion and mass culture, taking into account the change of contemporary society.
The main aim of the teaching is that students acquire knowledge and understand the role of public opinion and mass culture in the history of the twentieth century.
At the end of the course, students will have acquired knowledge of the main themes of the historiographic debate on the history of public opinion and mass culture.

The teaching aims to provide students
• An introduction to the 2030 Agenda of the United Nations for sustainable development in its unity and general structure
• The analysis of the 17 SDGs (Sustainable Development Goals)
• The critical discussion of the agenda's structure and the links between its various objectives, both in terms of synergies and possible conflicts
• Insights on some Agenda objectives, in connection with the specific interests and / or study plans of the individual students.

At the end of the course, the student will be able to discuss in depth the UN policies on sustainable development

The course aims to illustrate the evolution of the forms, of the themes and of the creative processes of contemporary TV storytelling, with particular reference to TV series. The course aims to provide students with an understanding of the ways in which contemporary TV storytelling has changed as a result of a new environment, characterized by the intensification of transnational flows, by the increased number and diversification of TV content providers, and of the diffusion of new viewing practices.
Upon successfully complete the course, students will have acquired an in-depth understanding of contemporary TV series market, of the factors determining the success of some productions as well as their enhanced capability to act as popular narrations that effectively represent social reality, its actors and processes.

The course of Aesthetics is part of the program in Philosophical Sciences (MA level) and is included among the characterising training activities. At the end of this course the student will acquire:
- A thorough knowledge of several issues concerning aesthetics and the relationships between philosophy and the arts (literature, visual arts, performing arts, architecture, film)
- An extended knowledge of the most important texts of the history of aesthetics, and of the critical debate on these texts
- An extended knowledge on the most recent literature on aesthetics, perception theory, ontology of art and related subjects
- The ability to form an independent judgement on such topics and to expose it in oral and written form
- An excellent mastery of aesthetic terminology and of the argumentative methods in the field of aesthetics and art criticism, even for educational purposes
- The ability of focusing theoretical issues, analyzing information, formulating arguments in the fields of aesthetics, theory of perception, art theories, with the help of bibliographical sources, even in languages other than Italian
- The ability to contextualize in historical-philosophical perspective aesthetic debates, as well as debates on art criticism and on landscape theory.

The course "Forms and Styles of journalistic writing" aims to provide a critical understanding of the most common forms and styles of journalistic writing, such as investigation, reportage, documentary, literary description, cross-media storytelling. The course aims to provide: 1) a thorough knowledge of the most common forms of journalistic writing 2) analysis of some of the most known journalistic texts dedicated to the importance of the style of writing 3) a case study on the relationship between form and style of journalistic writing and the representation of reality.

The aim of the course is for the students to acquire a general idea of the forms of journalistic writing and to understand the importance of style as a cognitive category.

At the end of the course, the student will be able to analyse the importance of the plurality of forms and styles of writing in describing reality.

The course aims at improving students’ reading and writing skills focusing on technical-scientific texts. Such skills are particularly important in research as well as in scientific dissemination. To this purpose, during the laboratory students will be guided in the critical reading of the scientific literature, to analyze the distinctive features of academic texts and the main techniques of scientific writing in the field of communication sciences. At the end of the course, students will be able to comprehend, project and write the contents of a scientific paper.

- Providing the basis for telling, to translate an event into an image as a visual synthesis of narration
- Learning e difference between lies and truth in photography
- Writing with light and words: practical exercises
- Learning the confrontation: meetings and interviews with professionals, journalists and / or other related personalities

The Workshop offers the opportunity to deepen the knowledge of composers, tracks and fundamental moments in the history of music, through a series of concert-lessons. All the performances are preceded by an introductory lesson of a theoretical-critical nature. It is, at the base, a review of classical concerts, but introduced by real lessons, useful to train the public, to make the authors, styles and periods easier to be understood. It is no coincidence that monographic programs are often preferred in this perspective, precisely because they lend themselves, better than others, to the didactic part and to the introduction of certain, fundamental authors of the repertoire.
The concert review therefore aims to bring students closer to the great repertoire, by listening live music and explaining this way the different genres and compositional forms.

The Course provides for an introduction to the main periods, issues, and authors, in feminist and gender studies and movements.
The Course is intended to the acquisition of historical and analytical tools, both in reading and in debating.
International students can ask for a final exam in their native language or in English.

Within the framework of the Dublin Descriptors (http://www.quadrodeititoli.it/descrittori.aspx?descr=172&IDL=2), the Course has the following objectives:


Knowledge

The Advanced Marketing Course aims at transferring the knowledge of Digital Marketing and its basic features. Therefore, its main learning outcomes are:
 Contributing to build a cultural vision of IT
 Understanding technological, economic and social reasons of the development of digital marketing and related issues
 Full understanding of the relationship between digital marketing and value
 Understanding the concept of disruptive innovation and its marketing implications
 Knowledge of digital marketing planning and implementation by organizations
 Knowledge of communication management in digital marketing and its evaluation tools
 Ability to frame digital marketing knowledge as to concepts such content, usability, user centered design, user experience design, interaction design
Course topics will be dealt with constant reference to the publishing and information industry. The Course will therefore include a workshop in which changes in book cover in marketplace and marketspace will be explored.

Skills

 Ability to correlate among them and with other disciplinary approaches the marketing, strategy and communication knowledge acquired during the Course

 Strengthening of linguistic competence (general and sectoral) both in Italian and English (acquisition and pertinent use of technical terminology, improvement in oral and written communication)

 Ability to draw and develop the essential aspects of digital marketing and communication plans



Soft skills

 Awareness of the complexity of digital technosphere and of its evolutionary trends
 Capacity of a critical and original approach in setting and solving new problems with an interdisciplinary approach
 Capacity to take one’s own responsibilities within the framework of a set of shared rules and of a learning community
 Active and inclusive listening
 Sharing and discussion of opinions
 Critical and original approach to problem setting and solving
 Learning from the experience of other people
 Digital information organization and management
 Clarity in oral and written communication.

The course has the following learning objectives:
• Getting to know the historical trends characterizing contemporary age in Russian and Eurasian territories that first were part of the Russian Empire and then of the USSR;
• Understanding the major questions and interpretations of Russian and Eurasian history in contemporary historiography;
• Appreciating how cultural, political, religious, social, geopolitical elements have constantly been intertwined in the historical development of the area;
• Becoming aware of how that characteristic ‘Russian otherness’ has been shaped in contemporary age through the relation with global events and concurrent differentiation processes .

The course is devoted to the profiling of a new field of research - through the contribution of political philosophy, aesthetics, history of economics, environmental justice, social geography, urban studies, etc.- to the acquisition of analytical and interpretative conceptual tools in relation to the general dimensions of “environment” and “territory”.
International students can ask for a final exam in their native language or in English.

The course analyses how and to what extent the artistic and cultural institutions contribute, on the one hand, to produce the careers of artworks and artists, and, on the other hand, to shape the processes of consumption.

The course deals with the analysis of images. It refers specifically to the social factors intervening in the construction of their meanings. The first part of the course will provide analytical and methodological tolls to the students in order to analyse the images and, more specifically, the photos. The second part of the course will focus on the social and public use of images, especially in relation to photos of controversial pasts (wars, natural disasters, violence, terroristic attacks).

The course deals with the relationship between music and society in the following twofold aspects: a) “music as agency” in everyday life; b) the social construction of the carriers of musical texts and musicians. The first part of the course will provide to the students the analytical tools for understanding how and to what extent the music can contribute to construct the social meanings of experience, time and space. The second part will address and problematize the notion of musical genius, by showing its social aspects.

The aims of course is to analyze the different models of television information in the Italian context focusing on in-depth journalism. The formats of the news will be analyzed: news, talk shows, infotainment, reportage and documentaries.
Analyzing the narrative, the "actors": journalists, anchorman, guests, stars, including the role of the public. We will also analyze the convergences with social media platforms. To complete we will make a comparison with the journalistic narrative models of the printed press and social media.

The seminar offers the opportunity of deepening the issues discussed during the courses of philosophy, technology and society and History of Artificial Intelligence.
The objective of the seminar is to increase the critical and technical competences of students, in order to discuss political, social and philosophical problems of technological implementation in society.
Students are kindly requested to actively participate to the seminar activities and at the end of the seminar, for which attending is requested, they will acquire argumentation, investigation competences as well as the capacity of building a critical discourse in written and oral form on issues under discussion during the seminar.