STATISTICS FOR MANAGEMENT
(objectives)
The course aims to provide the necessary tools for the design, processing and analysis of data in the field of management. The course introduces the student to statistical methodologies for market research, satisfaction analysis and business decisions. The theoretical part will be accompanied by a part applied to real data and case studies from marketing and management through the use of appropriate statistical software (such as Minitab, SPSS).
Students will be taught not only the theoretical aspect of the models but also the main application contexts and their use through appropriate statistical software.
The course in Statistics for Management teaches how to manage a statistical survey from its planning to the analysis and commentary of data.
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