Università Roma Tre

636 / 5.000
Elements of Business Economics
- The company and its economic and social role
- The company and the socio-economic context
- The entrepreneur and the stakeholders
- The objectives of the manager: profit, power, prestige
Strategic management between innovation and repetition
- competitive strategies
- dimensional development
- the management process
- the planning function
- the phases of management control
- the motivation of human resources
The management functions
- strategic and operational marketing
- the production function
- the management of the financial function
- the logistics process
- the innovation function