Università Roma Tre

The Company and Its Economic and Social Role: Understanding the core purpose and impact of businesses within society and the economy.

Interdependence Between the Company and the Socio-Economic Context: Analyzing how companies interact with their immediate (micro) and broader (macro) environments.

Business Participants: The Entrepreneur and Stakeholders: Identifying key individuals and groups involved in a company's life and their respective roles.

Competitive Strategies and Market Analysis Models: Learning how businesses compete and using frameworks to analyze market dynamics.

Dimensional Development Strategies: Exploring strategies for company growth and expansion, such as mergers, acquisitions, and internationalization.

Management Planning: Understanding the processes involved in setting objectives and planning for business operations.

Commercial Management from a Marketing Perspective: Focusing on sales and marketing activities with a strong customer-centric approach.

The Production Process and Plant Design Choices: Examining how goods and services are created and the decisions involved in setting up production facilities.

Corporate Finance Management: Covering the essential aspects of managing a company's financial resources.

Procurement and the Logistics Process: Understanding how companies acquire resources and manage the flow of goods and services.

The Innovation Process and Innovation Protection: Delving into how businesses innovate and methods for safeguarding intellectual property.

Evaluating Business Management Efficiency: Assessing how well a company's operations are performing and identifying areas for improvement.

Sciarelli S., La gestione dell’impresa. Tra teoria e pratica aziendale, CEDAM, ultima edizione