BUSINESS STRATEGY
(objectives)
Course will provide participants to 1. Understand the strategic decisions that organizations make and have an ability to engage in strategic planning. 2. Explain the basic concepts, principles and practices associated with strategy formulation and implementation. 3. Integrate and apply knowledge gained in basic courses to the formulation and implementation of strategy. 4. Analyze and evaluate critically real life company situations and develop creative solutions, using a strategic management perspective. 5. Conduct and present a credible business analysis in a team setting. 6. Understand the crucially important role that the finance function plays in the setting and implementation of a strategy.
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Code
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21201459 |
Language
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ITA |
Type of certificate
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Profit certificate
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Module: |
Code
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21201459-2 |
Language
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ITA |
Type of certificate
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Profit certificate
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Credits
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4,5
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Scientific Disciplinary Sector Code
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SECS-P/08
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Contact Hours
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30
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Type of Activity
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Core compulsory activities
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Derived from
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21201459-2 STRATEGIA D'IMPRESA in Economics and Management LM-77 N0 PEZZI ALBERTO
(syllabus)
The course aims at providing students with a good understanding of the theory and practice of strategic managing an organization, with particular reference to the concepts, tools and contexts of the managerial processes focused on formulating and implementing a strategy. Both the program and the teaching methods will be based on a problem-solving and real-life approach, with the objective of facilitating the development of diagnostic and critical skills, and the ability to selectively apply theories, methods, and techniques to various industry and company contexts. In details: 1 – Defining and understanding strategic management 2 – External and internal analysis of the environment 3 – Business strategy: formulation, development and control 4 – Corporate strategy: Diversification and management of multiple SBUs 5 – Organization, ownership and collaboration strategies 6 – Financial performance and sustainability of strategy
(reference books)
Gandellini G., Pezzi A., Venanzi D. (2012), Strategy for Action I: The Logic and Context of Strategic Management, Springer, Berlin Gandellini G., Pezzi A., Venanzi D. (2012), Strategy for Action II: Strategy Formulation, Development, and Control, Springer, Berlin The papers published on the course web page are a part of the teaching material.
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Dates of beginning and end of teaching activities
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From 24/02/2020 to 29/05/2020 |
Delivery mode
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Traditional
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Attendance
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not mandatory
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Evaluation methods
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Written test
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|
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Module: |
Code
|
21201459-1 |
Language
|
ITA |
Type of certificate
|
Profit certificate
|
Credits
|
4,5
|
Scientific Disciplinary Sector Code
|
SECS-P/08
|
Contact Hours
|
30
|
Type of Activity
|
Core compulsory activities
|
Derived from
|
21201459-1 STRATEGIA D'IMPRESA in Economics and Management LM-77 N0 PEZZI ALBERTO
(syllabus)
The course aims at providing students with a good understanding of the theory and practice of strategic managing an organization, with particular reference to the concepts, tools and contexts of the managerial processes focused on formulating and implementing a strategy. Both the program and the teaching methods will be based on a problem-solving and real-life approach, with the objective of facilitating the development of diagnostic and critical skills, and the ability to selectively apply theories, methods, and techniques to various industry and company contexts. In details: 1 – Defining and understanding strategic management 2 – External and internal analysis of the environment 3 – Business strategy: formulation, development and control 4 – Corporate strategy: Diversification and management of multiple SBUs 5 – Organization, ownership and collaboration strategies 6 – Financial performance and sustainability of strategy
(reference books)
Gandellini G., Pezzi A., Venanzi D. (2012), Strategy for Action I: The Logic and Context of Strategic Management, Springer, Berlin Gandellini G., Pezzi A., Venanzi D. (2012), Strategy for Action II: Strategy Formulation, Development, and Control, Springer, Berlin The papers published on the course web page are a part of the teaching material.
|
Dates of beginning and end of teaching activities
|
From 24/02/2020 to 29/05/2020 |
Delivery mode
|
Traditional
|
Attendance
|
not mandatory
|
Evaluation methods
|
Written test
|
|
|
|