DIGITAL PRODUCT DESIGN
(objectives)
"Digital product design" is a course that will teach you how: - to design, to test and to build products and services in line with costumers expectation, - to bring to the market products and services using growth hacking techniques and through business model designing. During the lessons, the students will have the opportunity to deepen and experiment several methods used by successful startups around the world and create new digital products, bring them to the market and make them grow quickly.
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Code
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21210086 |
Language
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ITA |
Type of certificate
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Profit certificate
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Module: DIGITAL PRODUCT DESIGN - I MODULO
(objectives)
"Digital product design" is a course that will teach you how: - to design, to test and to build products and services in line with costumers expectation, - to bring to the market products and services using growth hacking techniques and through business model designing. During the lessons, the students will have the opportunity to deepen and experiment several methods used by successful startups around the world and create new digital products, bring them to the market and make them grow quickly.
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Code
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21210086-1 |
Language
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ENG |
Type of certificate
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Profit certificate
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Credits
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6
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Scientific Disciplinary Sector Code
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SECS-P/08
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Contact Hours
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40
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Type of Activity
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Core compulsory activities
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Teacher
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MATTINA NICOLA BERTRAND
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Dates of beginning and end of teaching activities
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From 16/09/2019 to 14/12/2019 |
Attendance
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not mandatory
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Module: DIGITAL PRODUCT DESIGN - II MODULO
(objectives)
"Digital product design" is a course that will teach you how: - to design, to test and to build products and services in line with costumers expectation, - to bring to the market products and services using growth hacking techniques and through business model designing. During the lessons, the students will have the opportunity to deepen and experiment several methods used by successful startups around the world and create new digital products, bring them to the market and make them grow quickly.
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Code
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21210086-2 |
Language
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ENG |
Type of certificate
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Profit certificate
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Credits
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3
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Scientific Disciplinary Sector Code
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SECS-P/13
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Contact Hours
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20
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Type of Activity
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Core compulsory activities
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Teacher
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LUCCHETTI MARIA CLAUDIA
(syllabus)
The lessons of the module last all two hours. During the lessons various topics will be illustrated as listed below.
- Startup business and innovation theory
- Pretotyping
- Product and service design
- Exit
- Knowledge Cration and Transfer
-Technology Intelligence
For each lesson, support materials will be provided to better understand and integrate the lesson.
(reference books)
The text books are selected based on the topics covered. Supporting scientific paper are open source or available in the the Economics library. In-depth materials are suggested and support materials are provided by the teacher.
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Dates of beginning and end of teaching activities
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From 16/09/2019 to 14/12/2019 |
Delivery mode
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Traditional
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Attendance
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not mandatory
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Evaluation methods
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Written test
Oral exam
A project evaluation
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