| BUSINESS II - ADVANCED COURSE
(objectives)
The Business II Course (EGI CA) deals with the international business of companies operating in today's globalized contexts. After a brief introduction on macroeconomic dynamics that impact on international markets, the course focuses on the analysis of the companies, especially those of larger size, and their decision to go international in order to maximize their value.
Today more than ever, companies are more likely to relocate the value chain activities in different parts of the world, this means a greater ability to seize new opportunities for value creation, but also greater attention to governance and management of intercultural barriers. Therefore, after having explained the reasons behind the internationalization process, the Course aims to: illustrate the issues that arise at the various stages of international development; to identify the key variables that influence it; and to identify the various methods and instruments through which the process of internationalization unfolds. Students at the end of the course will be able to:
1) To know and interpret the logic and actions of the actors involved in the international context;
2) To know and discuss the basic elements concerning the international development process;
3) To know and apply the basic tools for the analysis of the attractiveness of the Country to support managerial decisions;
4) To Analyze the competitive situation of the sector and select solutions for the approach to international markets in terms of strategies, methods and penetration of the target markets.
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Code
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21210118 |
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Language
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ITA |
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Type of certificate
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Profit certificate
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Credits
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9
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Scientific Disciplinary Sector Code
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SECS-P/08
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Contact Hours
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60
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Type of Activity
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Core compulsory activities
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Teacher
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PEZZI ALBERTO
(syllabus)
1. Globalization of the markets and Global value Chains
2. The internationalization of companies: theories
3. Internationalization strategies
4. Start up and development of the internationalization process
5. Analysis of the attractiveness of international markets
6. OECD Principles of Corporate Governance 2015
7. OECD Corporate Governance and financial crisis
8. OECD Corporate Governance Board Practices:Incentives and Governing Risks
9. Intercultural management
(reference books)
1. Globalizzazione e competitività
• UNCTAD – World Investment Report 2016 (pag. 36-70)
• UNCTAD – World Investment Report 2013 (pag. 122-174)
• Mihir A. Desai, The Decentering of the Global Firm, World Economy, 32, 2009, pp. 1271-1290
2. Corporate Governance
• G20/OECD Principles of Corporate Governance 2015 pag 1/61 http://www.oecd.org/daf/ca/Corporate-Governance-Principles-ENG.pdf
• OECD Corporate Governance and financial crisis Key findings and main messages 2009 pag 7-55 http://www.oecd.org/corporate/ca/corporategovernanceprinciples/43056196.pdf
• OECD Corporate Governance Board Practices:Incentives and Governing Risks 2011 pag 1-39 http://www.oecd.org/daf/ca/49081438.pdf
• ASSONIME Note e studi. La corporate Governance in Italia: autodisciplina remunerazioni e comply or explain 2015 pag 63-71 e 76-115
3. Intercultural Management
• Hofstede, G. (2011). Dimensionalizing Cultures: The Hofstede Model in Context. Online Readings in Psychology and Culture, 2(1). http://dx.doi.org/10.9707/2307-0919.1014
• Center For Creative Leadership, (2014), Leader effectiveness and Culture: The Globe Study. http://www.ccl.org/leadership/pdf/assessments/globestudy.pdf
• De Mooij M., Hofstede G., (2010), Application to global branding and advertising strategy and research, International Journal of Advertising, 29(1), pp.85-110.
• Marc E., Mendenhall, B. Sebastina Reiche, Allan Bird, Joyce S. Osland, (2012) Defining the global in global leadership, Journal of World Business, n. 47, 493-503;
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Dates of beginning and end of teaching activities
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From 28/09/2017 to 16/12/2017 |
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Delivery mode
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Traditional
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Attendance
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not mandatory
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Evaluation methods
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Oral exam
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Teacher
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FAGGIONI FRANCESCA
(syllabus)
1. Globalization of the markets and Global value Chains
2. The internationalization of companies: theories
3. Internationalization strategies
4. Start up and development of the internationalization process
5. Analysis of the attractiveness of international markets
6. OECD Principles of Corporate Governance 2015
7. OECD Corporate Governance and financial crisis
8. OECD Corporate Governance Board Practices:Incentives and Governing Risks
9. Intercultural management
(reference books)
1. Globalizzazione e competitività
• UNCTAD – World Investment Report 2016 (pag. 36-70)
• UNCTAD – World Investment Report 2013 (pag. 122-174)
• Mihir A. Desai, The Decentering of the Global Firm, World Economy, 32, 2009, pp. 1271-1290
2. Corporate Governance
• G20/OECD Principles of Corporate Governance 2015 pag 1/61 http://www.oecd.org/daf/ca/Corporate-Governance-Principles-ENG.pdf
• OECD Corporate Governance and financial crisis Key findings and main messages 2009 pag 7-55 http://www.oecd.org/corporate/ca/corporategovernanceprinciples/43056196.pdf
• OECD Corporate Governance Board Practices:Incentives and Governing Risks 2011 pag 1-39 http://www.oecd.org/daf/ca/49081438.pdf
• ASSONIME Note e studi. La corporate Governance in Italia: autodisciplina remunerazioni e comply or explain 2015 pag 63-71 e 76-115
3. Intercultural Management
• Hofstede, G. (2011). Dimensionalizing Cultures: The Hofstede Model in Context. Online Readings in Psychology and Culture, 2(1). http://dx.doi.org/10.9707/2307-0919.1014
• Center For Creative Leadership, (2014), Leader effectiveness and Culture: The Globe Study. http://www.ccl.org/leadership/pdf/assessments/globestudy.pdf
• De Mooij M., Hofstede G., (2010), Application to global branding and advertising strategy and research, International Journal of Advertising, 29(1), pp.85-110.
• Marc E., Mendenhall, B. Sebastina Reiche, Allan Bird, Joyce S. Osland, (2012) Defining the global in global leadership, Journal of World Business, n. 47, 493-503;
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Dates of beginning and end of teaching activities
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From 28/09/2017 to 16/12/2017 |
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Delivery mode
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Traditional
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Attendance
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not mandatory
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Evaluation methods
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Oral exam
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Teacher
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VICENTINI SILVIA
(syllabus)
1. Globalization of the markets and Global value Chains
2. The internationalization of companies: theories
3. Internationalization strategies
4. Start up and development of the internationalization process
5. Analysis of the attractiveness of international markets
6. OECD Principles of Corporate Governance 2015
7. OECD Corporate Governance and financial crisis
8. OECD Corporate Governance Board Practices:Incentives and Governing Risks
9. Intercultural management
(reference books)
1. Globalizzazione e competitività
• UNCTAD – World Investment Report 2016 (pag. 36-70)
• UNCTAD – World Investment Report 2013 (pag. 122-174)
• Mihir A. Desai, The Decentering of the Global Firm, World Economy, 32, 2009, pp. 1271-1290
2. Corporate Governance
• G20/OECD Principles of Corporate Governance 2015 pag 1/61 http://www.oecd.org/daf/ca/Corporate-Governance-Principles-ENG.pdf
• OECD Corporate Governance and financial crisis Key findings and main messages 2009 pag 7-55 http://www.oecd.org/corporate/ca/corporategovernanceprinciples/43056196.pdf
• OECD Corporate Governance Board Practices:Incentives and Governing Risks 2011 pag 1-39 http://www.oecd.org/daf/ca/49081438.pdf
• ASSONIME Note e studi. La corporate Governance in Italia: autodisciplina remunerazioni e comply or explain 2015 pag 63-71 e 76-115
3. Intercultural Management
• Hofstede, G. (2011). Dimensionalizing Cultures: The Hofstede Model in Context. Online Readings in Psychology and Culture, 2(1). http://dx.doi.org/10.9707/2307-0919.1014
• Center For Creative Leadership, (2014), Leader effectiveness and Culture: The Globe Study. http://www.ccl.org/leadership/pdf/assessments/globestudy.pdf
• De Mooij M., Hofstede G., (2010), Application to global branding and advertising strategy and research, International Journal of Advertising, 29(1), pp.85-110.
• Marc E., Mendenhall, B. Sebastina Reiche, Allan Bird, Joyce S. Osland, (2012) Defining the global in global leadership, Journal of World Business, n. 47, 493-503;
4. Il materiale presente nella pagina web del corso è parte integrante del programma.
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Dates of beginning and end of teaching activities
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From 28/09/2017 to 16/12/2017 |
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Delivery mode
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Traditional
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Attendance
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not mandatory
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Evaluation methods
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Oral exam
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Università Roma Tre