Università Roma Tre

The course is structured in three parts:
1) The company and the strategy
2) The functions of company management
3) Operational management

Specifically, the course deals with:
Firms and their roles
Firm and their environment
Stakeholders theory
Theory of the firm
Strategic management of the company
The competitive analysis
Evolution of sectors and competitive structures
The Resource Based View
The competitive advantage
The growth of the company
The roles of corporate management: management, programming, control, human resources, information systems, knowledge management
Operational management: marketing, production, finance, logistics, innovation, administration

Teaching material is as follows:
• textbook: Sciarelli (2017) La gestione dell’impresa. Tra teoria e pratica aziendale, CEDAM
• Slides
• Notes
• Any video used and indicated
• Any case and exercise
• Guest Speeches
• Additional material shared by students for supplementary activities

Students interested in better examining the topics are kindly invited to discuss with the instructor.

The course analyzes the main characteristics of business management and it is divided into didactic modules.
Themes related to enterprises and entrepreneurial aims (The enterprise and its role; The enterprise and its environment )are studied in depth in the first module. Business strategies and business development paths (Business strategy management; Competitive strategies and market analysis models; business development strategies) are analyzed in the second module. In the third module business functions and business operations management, with reference in particular to management techniques and assessment techniques of business efficiency (Production; Finance; Marketing; Management techniques and applications) are studied in depth.

Sciarelli S., (2017) La gestione dell'impresa. Tra teoria e pratica aziendale, CEDAM;
Additional compulsory didactic material will be published on the course web page of the “Dipartimento di Economia Aziendale” website.