Teacher
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ADDIS MICHELA
(syllabus)
The course is structured in three parts: 1) The company and the strategy 2) The functions of company management 3) Operational management
Specifically, the course deals with: Firms and their roles Firm and their environment Stakeholders theory Theory of the firm Strategic management of the company The competitive analysis Evolution of sectors and competitive structures The Resource Based View The competitive advantage The growth of the company The roles of corporate management: management, programming, control, human resources, information systems, knowledge management Operational management: marketing, production, finance, logistics, innovation, administration
(reference books)
LIPPARINI A.(A CURA DI), ECONOMIA E GESTIONE DELLE IMPRESE, IL MULINO, BOLOGNA, 2007.
DI BERNARDO B., GANDOLFI V., TUNISINI A., ECONOMIA E MANAGEMENT, HOEPLI, MILANO, 2009.
SMITH, FERREL, MANAGEMENT FUNDAMENTALS, 2/ED., MCGRAW-HILL, 2009.
FERRELL, HIRT, FERRELL, BUSINESS – A CHANGING WORLD, 8/ED., MCGRAW-HILL, 2010.
SLIDES.
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