Università Roma Tre

The workshop aims to develop skills of self-employment for the creation of new cultural and entertainment activities. It envisages the draft of a business project, according to a fixed schedule, in which the student must explore the realistic feasibility of his business idea in its market, organizational and economic size. Texts to support: L. Argano, C. Brizzi, M. Frittelli, G. Marinelli L'impresa di spettacolo dal vivo. Officina, Rome, 2004; Professor’s lecture notes downloadable from the website www.lucioargano.it. The final exam consists of a business plan, completed in its entirety.